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The Business Model Canvas - 9 Steps to Creating a Successful Business Model - Startup Tips
 
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The Business Model Canvas - 9 Steps to Creating a Successful Business Model - Startup Tips The Business Model Canvas, is a strategic management and entrepreneurial tool. It allows you to describe, design, challenge, invent, and pivot your business model. The Business Model Canvas is comprised of 9 key segments: The left hand section of the Business Model Canvas is the Infrastructure section and comprises three key areas: Key Activities: The most important activities in executing a company's value proposition. Key Resources: The resources that are necessary to create value for the customer. Partner Network: In order to optimize operations and reduce risks of a business model, organization usually cultivate buyer-supplier relationships so they can focus on their core activity. The middle section of the canvas describes the business offering and is the value proposition delivered to different customer segments. Value Propositions: The collection of products and services a business offers to meet the needs of its customers. According to Osterwalder, (2004), a company's value proposition is what distinguishes itself from its competitors. The value proposition provides value through various elements such as newness, performance, customization, "getting the job done", design, brand/status, price, cost reduction, risk reduction, accessibility, and convenience/usability. The value propositions may be: Quantitative – price and efficiency Qualitative – overall customer experience and outcome The right hand side of the Business Model Canvas describes the customers, the channels through which you deliver services and and the relationships you have with your customers. Customer Segments: To build an effective business model, a company must identify which customers it tries to serve. Various sets of customers can be segmented based on the different needs and attributes to ensure appropriate implementation of corporate strategy meets the characteristics of selected group of clients. Channels: A company can deliver its value proposition to its targeted customers through different channels. Effective channels will distribute a company’s value proposition in ways that are fast, efficient and cost effective. An organization can reach its clients either through its own channels (store front), partner channels (major distributors), or a combination of both. Customer Relationships: To ensure the survival and success of any businesses, companies must identify the type of relationship they want to create with their customer segments. The bottom section of the canvas describes the finances. Cost Structure: This describes the most important monetary consequences while operating under different business models. A company's DOC. Revenue Streams: The way a company makes income from each customer segment. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 How to pitch to investors with Guy Kawasaki https://youtu.be/-epR-uGlv4M If you are interested in sustainability issues then check this video out The Sustainable Business Model Canvas https://youtu.be/gVimMEI2u2w
Views: 801339 The Business Channel
Business Startup Tips - LLC vs S Corp: Which is better to minimize tax?
 
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Business Startup Tips - LLC vs S Corp: Which is better to minimize tax? ONLINE COURSE - Complete Guide to Choosing the Right Business Structure http://bit.ly/2cm5EYI JOIN 1,000+ STUDENTS WHO HAVE CHOSE THE CORRECT BUSINESS STRUCTURE FOR THEIR BUSINESS & INCORPORATED THEIR BUSINESS ON THEIR OWN! Are you an entrepreneur, online business owner, or small business owner? Are you confused about how to start your business? Do you want to know the difference between a Sole Proprietorship, Limited Liability Company, or Corporation? This course is a comprehensive overview to help you understand the differences and advantages and disadvantages of the most common business types, including: Sole Proprietorship, Partnership, Limited Liability Company LLC, C-Corporation, and S-Corp. Most people are surprised to find out that you don't need a business lawyer to choose and form the correct business structure for your business. For less than the cost of one-hour of legal work, you’ll be in great position to start your business and save money on a business lawyer. All businesses are taxed on their net profit (or loss) which is computed by taking sales less allowable deductible expenses. An LLC's tax is paid on the owner's individual tax return based on percentage of ownership in the company. If you are a 50% owner of an LLC, with $120,000 of net profit, you pay tax on 50% of that net profit($60,000) on your personal tax return. An S Corporation pays a reasonable salary to the working owner of a business. Then any remaining profit or loss (after subtracting the salary to the owner as a deductible expense) flows through to the owner's personal tax return. Say you are a working 50% owner of a profitable business and you are paid $50,000 in salary. The corporation has $20,000 of net profit of which you are entitled to 50%; therefore, on your personal tax return you would pay tax on the salary of $50,000 plus $10,000 profit which equals $60,000 in total taxable business income. Something else to consider is that if you start with an LLC entity the tax law allows you to switch tax free to an S Corporation once you are an LLC. But, you can not do the reverse. Once you are an S Corporation, you can not switch to an LLC. There are always other tax, legal and financial considerations that should be taken into account when making such an important decision. The video also discusses the need for having a buy-sell agreement, employment contracts. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw
Views: 12420 The Business Channel
Business Startup Tips - LLC vs S Corp: Which is better for you? Legal Issues for Entrepreneurs
 
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Business Startup Tips - LLC vs S Corp - Legal Issues for Entrepreneurs ONLINE COURSE - Complete Guide to Choosing the Right Business Structure http://bit.ly/2cm5EYI JOIN 1,000+ STUDENTS WHO HAVE CHOSE THE CORRECT BUSINESS STRUCTURE FOR THEIR BUSINESS & INCORPORATED THEIR BUSINESS ON THEIR OWN! Are you an entrepreneur, online business owner, or small business owner? Are you confused about how to start your business? Do you want to know the difference between a Sole Proprietorship, Limited Liability Company, or Corporation? This course is a comprehensive overview to help you understand the differences and advantages and disadvantages of the most common business types, including: Sole Proprietorship, Partnership, Limited Liability Company LLC, C-Corporation, and S-Corp. Most people are surprised to find out that you don't need a business lawyer to choose and form the correct business structure for your business. For less than the cost of one-hour of legal work, you’ll be in great position to start your business and save money on a business lawyer. LLC (limited liability company) and S Corporation are popular structures for small businesses since they avoid this double taxation burden. With these business structures, the company is taxed like a sole proprietor or partnership, meaning the company itself doesn’t file its own taxes; all company profits are "passed through" and reported on the personal income tax return of the shareholders or, in the case of an LLC, the members. Most importantly, both the LLC and S Corp will separate your personal assets from any liabilities of the company (whether from an unhappy customer, unpaid supplier, or anyone else who might pursue legal action). The similarities between these two business entities are significant, but the differences can be even more striking. While circumstances vary for each individual and his or her business, here are some pros and cons for each: LLC Pros: 1. The owner of a single member LLC doesn't have to file a tax return for the LLC, as they only report the activity on their personal tax return. 2. Ease of setup: Most LLC forms are only a single page for single member LLCs. 3. Inexpensive to start: The cost of setting up an LLC is also inexpensive, usually just a couple hundred dollars. 4. Guidelines: The red tape involved in forming an LLC isn't as stringent as that involved with S corps, which also leads to savings on accountant and attorney fees, among others. LLC Cons: 1. Self-employment tax: Single member LLC owners are required to pay self-employment tax on income generated in the LLC, which means making quarterly estimated payments to the IRS. 2. Owners of LLCs must make sure they don't pierce the "corporate veil," meaning they have to operate the LLC separately from their personal affairs. "The LLC must not be a shell but an operating entity," says Eka. "There have been cases where a business owner lost their protection because there was no distinct difference between the LLC and its owner." S Corp Pros: 1. The key advantage of an S corp is that it offers tax benefits when it comes to excess profits, known as distributions. The S corp pays its employees a "reasonable" salary, which means it should be tied to industry norms, while also deducting payroll expenses like federal taxes and FICA. Then, any remaining profits from the company can be distributed to the owners as dividends, which are taxed at a lower rate than income. S Corp Cons: 1 S corps have more strict guidelines than LLCs. Per the tax code, Eka says, you must meet the following standards to create an S corp: - Must be a U.S. citizen or resident. - Cannot have more than 100 shareholders (a spouse is considered a separate shareholder for the purpose of this rule). - Corporation can only have one class of stock. - Profits and losses must be distributed to the shareholders in proportion to the shareholder's interest. For example, you can't have disproportionate distributions of dividends or losses. If a shareholder owns 10 percent of the S corp, he or she must receive - 10 percent of the profits or losses. 2. It costs more to form an S corp. 3. Shareholders must adhere to the requirements at all times. If they don't, they risk disallowing the S corp election, and the corporation would be treated as a C corp with its corresponding restrictions. 4. Passive income limitation: You can't have more than 25 percent of gross receipts from passive activities, such as real estate investment. 5. There can be additional state taxes for S corps. 6. Shareholders should pay attention to paying themselves a "reasonable" salary for the work they perform for the S corp, since the IRS is increasingly scrutinizing S corps for this. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 Kickstarter secrets ep 1 https://youtu.be/2EG78JNZ7nA
Views: 4955 The Business Channel
The real story about how Airbnb was founded - Nathan Blecharczyk Co-founder Airbnb - Startup Success
 
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The real story about how Airbnb was founded - Nathan Blecharczyk Co-founder Airbnb - Startup Success The Airbnb story is one of persistence, determination, fear and most of all, hustle. Let’s go back to the start. It’s late 2007 in San Francisco. Brian Chesky and Joe Gebbia just moved from New York. Without employment, they were having trouble paying their rent and were looking for a way to earn some extra cash.They noticed that all hotel rooms in the city were booked, as the local Industrial Design conference attracted a lot of visitors. The youngsters saw an opportunity. They bought a few airbeds and quickly put up a site called “Air Bed and Breakfast.” The idea was to offer visitors a place to sleep and breakfast in the morning. They charged $80 each a night.The idea succeeded and the first Airbnb guests were born: a 30-year-old Indian man, a 35-year-old woman from Boston and a 45-year-old father of four from Utah sleeping on their floor. Soon after, Harvard graduate and technical architect Nathan Blecharczyk joined the team as the third co-founder. They faced a major problem: the site only had two users, one of them was Chesky. They initially launched at SXSW, and only received two bookings. After changing the website, the company launched again in August 2008, not long before the Democratic National Convention in Denver. The idea was to cater to the thousands of people that came to the convention, Obama supporters hosting Obama supporters. Over 600 people stayed at Airbnbs, but the success was short lived, as Nathan Blecharczyk explains. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Startup success with Bill Gross https://youtu.be/ByJBROhkl-w How to pitch to investors with Guy Kawasaki https://youtu.be/-epR-uGlv4M
Views: 18721 The Business Channel
Crowdfunding Explained and Crowdfunding Tips from Indiegogo Founder and Chief Development Officer
 
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Crowdfunding Explained and Crowdfunding Tips from Indiegogo Founder and Chief Development Officer The COMPLETE Crowdfunding Launch Formula For $100k Campaigns http://bit.ly/2bXra6W Danae Ringelmann, Founder and Chief Development Officer Indiegogo believes that Crowdfunding has changed the finance industry forever. She believes that crowdfunding has reduced both market risks and execution risks. Market risks refer to product market fit - will anyone actually pay money for your project? Does your product solve a real problem for real customers? You can also hone your product with real customer feedback on what they prefer. Validate the need Gauge demand Build brand Build awareness Execution risk refer to your initial startup risks. With crowdfunding you can pre-sell your product and also test which product features customers are willing to pay for. You can test features, test customers, test pricing, and even test future offerings. Role of traditional financiers If cash is a commodity then what else can a provider of cash provide. Each type of finance brings certain benefits through making connections, business expertise etc Indiegogo is an incubation platform for traditional capital and a market testing platform to reduce investment risk. Subscribe to our channel https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Startup success with Bill Gross https://youtu.be/ByJBROhkl-w How to pitch to investors with Guy Kawasaki https://youtu.be/-epR-uGlv4M
Views: 7457 The Business Channel
Kickstarter Success Secrets Revealed - How to Crowdfund a Project - Crowdfunding Explained Episode 1
 
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Kickstarter Success Secrets Revealed - How to Crowdfund a Project - Crowdfunding Explained Episode 1 The COMPLETE Crowdfunding Launch Formula For $100k Campaigns http://bit.ly/2bXra6W Want to success on Kickstarter or Indiegogo? This video will take you through a number of successful crowdfunding campaigns and explain why they worked. In this video you will learn kickstarter success stories, uncover the secrets to running a successful kickstarter campaign, and get crowdfunding explained in terms you can understand and mimic. Crowdfunding platforms like Kickstarter and Indiegogo are an invaluable resource for entrepreneurs looking to turn their idea into reality. But success require more than just a good idea. Kickstarter have pulled together lessons from countless creators to come up with 6 tips for running a successful crowdfunding campaign. Step 1 - Keep your crowdfunding campaign, kickstarter campaign, indiegogo campaign under 30 days. Statistically projects lasting 30 days or less enjoy the highest success rate. Step 2 - Make a budget and include it on your campaign page. This lets your kickstarter backers know that you have done your homework and can deliver. Step 3 - Offer lots of small rewards. Step 4 - Reach out to people you know before the launch. Step 5 - Send out tailored messages - break your social network down into segments and send messages tailored to that segment. Step 6 - Follow up individually. And that's it. Sounds easy doesn't it? There is obviously more to it than just those 6 steps so start looking at successful kickstarter campaigns and emulate those things that make sense to you. So watch this video if you want to: - Learn how to leverage existing crowdfunding projects to drive traffic to you! - Learn how to reach out and recruit influencers for your project - Create a mountain of buzz before you ever launch - Write a video script that generates backers https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Facebook group tips https://youtu.be/jZ4hEjER81s How to pitch to investors with Guy Kawasaki https://youtu.be/-epR-uGlv4M
Views: 4639 The Business Channel
Startup Tips - What is your unique value proposition (UVP)? How to create a unique value proposition
 
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Startup Tips - What is your unique value proposition (UVP)? How to create a unique value proposition Do you know what your businesses unique value proposition is? If you don't you really need to figure it out because your unique value proposition or UVP will be the basis of every message that you are sending out. If you own the only shoe repair business in town - then your UVP may simply be that you are the only shoe repair business in town. If there are 15 other shoe repair businesses then you will need some way to stand out. Identifying your unique value proposition is no easy task because it is not just about being valuable but it is about being unique. What do you bring to the table that others can't, wont, are not willing to do? Your unique value proposition is not about being better, faster, cheaper. It is about be the best, the fastest, the cheapest. Think Walmart - the lowest prices. Disneyland - The happiest place on earth. Try asking your clients - why did you choose me? This is a good place to start. Subscribe to our channel https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Startup success with Bill Gross https://youtu.be/ByJBROhkl-w
Views: 2966 The Business Channel
How to fund a startup: The 5 phases of funding a startup plus the top 5 finance tips for startups
 
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How to fund a startup: The 5 phases of funding a startup plus the top 5 finance tips for startups In today’s business, good ideas are not enough for success. You will need investment in order to grow your business. It is important to understand the different phases for raising funding for your start-up. There are 5 phases as follows: Phase 1 - Seed funding and angel investors – This usually comes from the entrepreneur, family, and even crowd funding. This money allows you to solidify a team and establish a solid business plan. Phase 2 – Round 1 of funding Series A funding – Initial VC funding usually looking to invest and not get a return for 10 years. Phase 3 – Round 2 of funding Series B funding – provided the business is doing well then you may receive another round of funding. At this stage in the VC lifecycle the VC is looking at the portfolio of investments and weeding out the poor performing ones and putting money into the ones that are successful. It is also possible to get additional C, D funding rounds etc depending on the progress of the business. Phase 4 – Expansion By now your start-up will be 3-5 years old and hopefully running at a profit. Funding in this stage will be either subordinated debt or preferred equity. This is your “growth” money and helps to push your business into the next phase. Phase 5 – IPO or Sale By now your start-up is 5-10 years old and the venture capitalists are ready to get their return when you sell or go public with an IPO (Initial public offering). VC firms can enjoy up to 700% return on investment when their companies go public. Top 5 Finance Tips for Start-ups 1. Get a good accountant. 2. Set up company and limit liabilities 3. Cash is king and the life line of every start-up. You need to be very aware of when cash is going out and coming in. 4. Make sure you try and find subsidies available to help your start-up. 5. Revenue – understand where the money comes from and try and find recurring sources of revenue. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y Kickstarter secrets ep 1 https://youtu.be/2EG78JNZ7nA
Views: 3666 The Business Channel
The Secrets to Startup Success with Bill Gross, Indepth talk on why startups succeed
 
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The Secrets to Startup Success with Bill Gross, Indepth talk on why startups succeed Bill Gross is the founder of Idealab, a business incubator focused on new ideas. (He's now the chair and CEO.) He helped create GoTo.com, the first sponsored search company. He also created the Snap! search engine, which allows users to preview hyperlinks. Gross has been an entrepreneur since high school, when he founded a solar energy company. In college, he patented a new loudspeaker design, and after school he started a company that was later acquired by Lotus, and then launched an educational software publishing company. Now, he serves on the boards of companies in the areas of automation, software and renewable energy. Bill Gross is a smart guy. Twenty years ago he started Idealab. They have started over 100 companies. They have had some successes and many failures. Bill Gross loves startups. He believes the best ones can unlock human potential. Bill wanted to pin point what factors or factor accounts the most for a companies success or failure? He worked with his partners and analysed 100 Idealab companies and a 100 non Idealab companies. Companies like Flooz, YouTube, Uber, Pets.com, Instagram, AirBNB, Kozmo, LinkedIn, Friendster and more. He reviewed a range of factors to try and determine what key factors account for startups success. The findings surprised him and they will surprise you: Funding - 14% Entrepreneurs often think that once they have funding they are on the road to success however Bills analysis showed that companies that were well funded only accounted for a mere 14% success ratio. Business Model - 24% It's always important to know if the company has a clear path to generate revenues. But Bill notes that you can start out without a business model, and create one later. He pointed out that YouTube didn't have a business model. Want to design a great business model? Check out our post on the Business Model Canvas. Ideas - 28% Got a great disruptive idea? Ideas for a business startup are important but ideas only accounted for a 28% success ratio among the companies he reviewed. Team - 32% In Bill's experience he knew that the customer is the true reality. During the talk he quotes Mike Tyson who said "everyone has a plan until they get punched in the face." If a good team can adapt to the true reality of a demanding customer, perhaps the team is the truest indicator of success for a start up? But 'team' fell short as well. Accounting for only a 32% success ratio. Timing - 42% The most important factor accounting for whopping 42% of the difference between success and failure, is timing. Bill noted that many investors passed on AirBNB. Most thinking that it was odd for a person to rent out a room in their home to a stranger. Aside from a great business model, and a great team, AirBNB had timing on its side. Launched during the recession when people needed extra cash. Wiping out the stigma attached to it. Check out the talk by Nathan Blecharczyk (Cofounder of AirBNB) on the story behind AirBNB. Uber also benefited from launching during the recession as well. Drivers were looking to pick up some extra money to supplement their income. The idea matters a lot. But timing matters more. So as you are planning your startup you need to be asking – are my customers ready for what I am offering. Get the timing right and according to Bill Gross your chances of success are much higher. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s How to pitch to investors with Guy Kawasaki https://youtu.be/-epR-uGlv4M
Views: 5569 The Business Channel
Business alliances for big and small business  - How to set up and how to start a business alliance
 
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Business alliances for big and small business - How to set up and how to start a business alliance Do you know when or how you should set up a business alliance? Could a business alliance help grow your business? Not sure? This video will give you a quick introduction to strategic business alliances and why you should think about it. When you think about possible alliances look at complementary products and services. Look to form partnerships that benefit all of the alliance members. Some of the most popular alliances are demographic or geographic. Ask yourself is there a company that offers a product or service that overlaps with mine. As example wedding cake makers and wedding photographers. Jay catering holds an event every few months and instead of holding individual tastings for a bride and groom they hold an event with catering samples, cakes, photography, florists. Bringing all of these other companies together in an alliance provides more value to your customers and hence improves your marketing efforts. Subscribe to our channel https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Startup success with Bill Gross https://youtu.be/ByJBROhkl-w Your UVP https://youtu.be/I9BUFlrEX3k
Business Startup Tips - Legal Issues for Entrepreneurs - Common Legal Mistakes made by Startups
 
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Business Startup Tips - Legal Issues for Entrepreneurs - Common Legal Mistakes made by Startups So you have decided to start your own business and have incorporated your new company. Great - what next? Many new entrepreneurs simple do not know what to do to start a business, how to create your own company, or how to found a company with a virtual minefield of legal issues for entrepreneurs to deal with. Now this video doesn't have all of the answers but it will cover some of the more common mistakes or oversights that many entrepreneurs and new business owners make. Do you know if you need to register a trademark or servicemark? Do you even know the difference. Do you need a business licence? What sort of business insurance should you get. Video Overview The video starts from when you have registered with the Secretary of State and you have incorporated your new business and are ready to go. One the first things you need to look into next is a business licence. You usually file for a business licence with the local authority/business centre in your usual place of business. Some jurisdictions require that your business licence should be displayed. There are also some counties that have special licences for home based businesses. There are fees associated with getting your licence. If you are professional eg Lawyer, Accountant then the licence is usually a flat fee. For other businesses it is often based on estimated revenues. Do you need a trademark of servicemark? If you have a trademark you are selling a product and a servicemark you are service. You need to protect this at both the state and federal levels. It is very important to file for your trade name. There are penalties and fines is you do not register and trade under a different name than the one you used to incorporate the company. You could consider Buy sell agreement. A buy–sell agreement, also known as a buyout agreement, is a legally binding agreement between co-owners of a business that governs the situation if a co-owner dies or is otherwise forced to leave the business, or chooses to leave the business. It is a bit like a will for your business. An insured buy–sell agreement (triggered buyout is funded with life insurance on the participating owners' lives) is often recommended by business-succession specialists and financial planners to ensure that the buy–sell arrangement is well-funded and to guarantee that there will be money when the buy–sell event is triggered. If you are setting up the business with others then you should have partnership and operating agreements. These are internal agreements that controls the rules between the partners eg profits, losses, when someone leave etc Insurance something that every business needs to consider. Last - think about your strategic financial plan eg exit strategy. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw
Views: 2008 The Business Channel
Kickstarter Success Secrets Revealed - How to Crowdfund a Project - Crowdfunding Explained Episode 2
 
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Kickstarter Success Secrets Revealed - How to Crowdfund a Project - Crowdfunding Explained Episode 2 The COMPLETE Crowdfunding Launch Formula For $100k Campaigns http://bit.ly/2bXra6W Want to success on Kickstarter or Indiegogo? This video will take you through a number of successful crowdfunding campaigns and explain why they worked and is the second video in our series. In this video you will learn kickstarter success stories, uncover the secrets to running a successful kickstarter campaign, and get crowdfunding explained in terms you can understand and mimic. Crowdfunding platforms like Kickstarter and Indiegogo are an invaluable resource for entrepreneurs looking to turn their idea into reality. But success require more than just a good idea. The following are 7 more tips for running a successful crowdfunding campaign. Tip 1 - Solve a real problem. Sound obvious but the purpose of any business or product is to solve your customers problem. Tip 2 - Do your homework. Make sure you research the need for the product first by talking to real potential customers. Get feedback, understand the competition, and make sure you understand the customer. Tip 3 - Bring money onto the table. Showing your backers that you already have investors for your offering provides social proof that this is a good idea. Tip 4 - Set a smart funding goal. This should be the amount you need to deliver and not your aspiration. Crowdfunding platforms like Kickstarter are an all or nothing proposition so make sure you can hit your funding goal. Tip 5 - Make an effective video. Tip 6 - Crowdfunding is not always about the money it is also about building a community. Tip 7 - Go hard or go home - make you crowdfunding campaign a priority. And that's it. Sounds easy doesn't it? There is obviously more to it than just those 7 steps so start looking at successful kickstarter campaigns and emulate those things that make sense to you. So watch this video if you want to: - Learn how to leverage existing crowdfunding projects to drive traffic to you! - Learn how to reach out and recruit influencers for your project - Create a mountain of buzz before you ever launch - Write a video script that generates backers https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstaret success Ep3 https://youtu.be/odejhJNkc0c Facebook group tips https://youtu.be/jZ4hEjER81s
Views: 1097 The Business Channel
Kickstarter Success Secrets Revealed - How to Crowdfund a Project - Crowdfunding Explained Episode 3
 
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Kickstarter Success Secrets Revealed - How to Crowdfund a Project - Crowdfunding Explained Episode 3 The COMPLETE Crowdfunding Launch Formula For $100k Campaigns http://bit.ly/2bXra6W Want to success on Kickstarter or Indiegogo? This video will take you through a number of successful crowdfunding campaigns and explain why they worked and is the third video in our series. In this video you will learn kickstarter success stories, uncover the secrets to running a successful kickstarter campaign, and get crowdfunding explained in terms you can understand and mimic. Crowdfunding platforms like Kickstarter and Indiegogo are an invaluable resource for entrepreneurs looking to turn their idea into reality. But success require more than just a good idea. The following are 6 more tips for running a successful crowdfunding campaign. Tip 1 - Provide value to your customers. You provide value by solving a problem for your customer. Tip 2 - Tell a story. Your campaign should tell a story about why some should back your Kickstarter Campaign or Indiegogo Campaign and why there lives will be better because of your product. You should also tell them what it will be like without your product. Tip 3 - Detail your budget. Show your backers that you can deliver what you promise by having a realistic and believable budget. Tip 4 - Set you funding goal to the minimum you need. Kickstarter and Indiegogo are all or nothing platforms. Fall $1 short on your target and you get nothing. Tip 5 - Make a great video about your product. Tip 6 - Start recruiting supporters early - get them involved you the campaign design. And that's it. Sounds easy doesn't it? There is obviously more to it than just those 6 steps so start looking at successful kickstarter campaigns and emulate those things that make sense to you. So watch this video if you want to: - Learn how to leverage existing crowdfunding projects to drive traffic to you! - Learn how to reach out and recruit influencers for your project - Create a mountain of buzz before you ever launch - Write a video script that generates backers https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Facebook group tips https://youtu.be/jZ4hEjER81s
How to use Snapchat for Business, Creative ways to use Snapchat in your Social Media Marketing Plan
 
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How to use Snapchat for Business, Creative ways to use Snapchat in your Social Media Marketing Plan Ask people to add them or follow them on Snapchat and the used a creative way to get them to come into their store. Snapchat is a mobile messaging app the creates a snap (which can be a video or photo) that only last for 24 hours. So when a customer followed or added them as a friend on Snapchat they sent them a message known as a snap giving them a secret password that they could use to get a special offer without having to show anything at the store. The method created lots of engagement. There is no automation for Snapchat and it is in real time. Which makes it difficult to scale but it is very social and one of the fastest growing social media platforms in the world. Other ways to use Snapchat include Snapchat’s ephemeral nature makes it the perfect fit to advertise limited-time-only events. Make it part of your next event to give fans the inside scoop. Use These Tactics in Your Own Snapchat Marketing Snapchat is still a new environment for business but there are plenty of opportunities if you follow these tips: Know your audience. As with any marketing campaign, success starts by knowing your audience. When you know who they are and what they want, you can connect with them more easily. Connection is especially important on Snapchat, where you have just seconds to make an impression. Create memorable content. When you have only a few seconds to get your point across, you have to be memorable. Don’t be afraid to stand out with positive, brand-building content. Tell the public who you are and what you stand for. Share your personal stories. Snapchat isn’t about pitching a faceless brand. The demographic you’re reaching, 18- to 24-year-olds, loves personal stories. Give your snaps personality and share personal tidbits. Use exclusivity. Coupons, promotions, and sneak-peek offers get a lot of traction on Snapchat. Exclusivity sells well on this platform. 16 Handles used it to give away yogurt coupons. Acura got consumers to view their new cars from an exclusive offer. Depending on wording, anytime you create an aura of scarcity or exclusivity around an offer, you’ve got a better chance of gaining attention on Snapchat. Be authentic. Brands that share authentic stories fare best on Snapchat. Be yourself, and share your core brand values. Too much scripting ruins the spontaneity of Snapchat and makes your presence feel too much like advertising. New social media marketing platforms like Snapchat turn conventional marketing upside down. Instead of sharing gorgeous product photography, you’ve got to focus on the immediate and personal. Rather than direct consumer actions, users set the pace and direction. It can take a little getting used to, but with some practice, you too can use Snapchat to boost your brand. Subscribe to our channel https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Startup success with Bill Gross https://youtu.be/ByJBROhkl-w How to pitch to investors with Guy Kawasaki https://youtu.be/-epR-uGlv4M
Views: 1311 The Business Channel
The Distribution Hacking Framework with Distribution Hacker Matthew Berman from 500 Startups
 
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The Distribution Hacking Framework with Distribution Hacker Matthew Berman from 500 Startups ONLINE Course Available now - "Go Viral on 7 Social Media Platforms". Click this link for FREE preview http://bit.ly/2c5Pp4T Course Description Secrets to Increase Profit, Fans, Engagement & Reach on YouTube, Facebook, Pinterest, Twitter, Google+, Quora & Linkedin - Add 1,000s of fans and followers on 7 major social media platforms - Improve SEO and search result rankings for your website - Ensure readers and viewers share and like your content - Grow your email list and turn every link into a sales opportunity - Optimize your posts for maximum engagement - Place Facebook, Google+ and Twitter login buttons on your site - Navigate the advertising platform and create promotions on YouTube, Facebook and Linkedin - Turn YouTube videos into profitable leads - Use Quora as a means of demonstrating authority and boosting sales See what students are saying: "This is one of the best courses on Udemy!" "Exceptional and brilliant course on Social Media Marketing. This course like the other courses from Matt is absolutely fantastic." "Every single lesson is very practical and full of things I didn't know before." "Fantastic Lessons to Go Viral!" Matthew Berman, Distribution Hacker in Residence at 500 Startups, will speak about growth hacking, and his experience from helping companies that they invest in with user acquisition, analytics, growth, and development. Growth hacking, or lean marketing, is a set of tactics and best practices for getting people to use what you are creating. It’s about having a sense of design, human behavior on the internet and technology, and to feed what you learn to the developing processes of a product or service. What is Distribution Hacking Distribution hacking is a way to grow your customer base through paid distribution channels like Facebook Ads, Google Adwords or Promoted Tweets. If you’re familiar with “growth hacking” (a very common term now), you already have an idea of what distribution hacking is. Distribution hacking is nearly identical to growth hacking in terms of methodology; the main difference being growth hacking focuses on internal/free mechanisms for growth, while distribution hacking focuses on external/paid channels but uses internal optimization to support external channels. The following is the framework I use when starting distribution hacking with a new product/service: 1. Define target customer/demographic 2. Define conversion goal(s) & funnel(s) 3. Implement/refine analytics tools to track goals and funnels properly 4. Implement/refine split testing tools to run our experiments and iterate quickly on them 5. Hypothesize channels to acquire customer/demographic and set up ads on those channels 6. Execute the acquisition experiment 7. Optimize the channel or return to step 5 And that’s it! It’s a simple framework that can be implemented by anyone. Subscribe to our channel https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Startup success with Bill Gross https://youtu.be/ByJBROhkl-w
Facebook Video Ads - How I got 4719 views, 117 likes, 34 opt-ins for $0.02 CPC - Facebook marketing
 
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Facebook Video Ads - How I got 4719 views, 117 likes, 34 opt-ins for $0.02 CPC - Facebook marketing tips Facebook Ads & Facebook Marketing Mastery Guide http://bit.ly/2csJjfk In this course, you will learn Facebook Marketing from beginner level to advanced! You will be able to optimize your Facebook ads for increased conversions and decreased costs. You will be able to create and make use of EVERY type of Facebook ad. You will be able to grow your Facebook page likes and post engagement. You will be able to find new customers that will drive your brand to new heights via social marketing. Join this course now to learn how to take your brand, product or service to the next level with the power of Facebook Marketing! How I got 4719 views, 117 likes, 34 opt-ins for $0.02 CPC using Facebook Video Ads I used a regular video on facebook status which I boosted and got a 1000 views and 68 clicks and a couple of opt-ins at $0.01 per click. I then took the same video and made an ad out of it. You set up the ad like you normally would in your Facebook creative. The results were really good - I got reach of 7300, 4719 video views and only $0.02 per view, 117 page likes, and 34 opt-ins. I even boosted the same add for $0.01 and got a 1000 more views. Facebook is a pay to play platform. If you are not using Facebook ads then you are only reaching 2-3% of you audience. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Bill Gross - Startup Success https://youtu.be/ByJBROhkl-w
4 Tips for a Successful Facebook Group, Social Media Marketing, How to Setup a Facebook Group
 
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4 Tips for a Successful Facebook Group, Social Media Marketing, How to Setup a Facebook Group ONLINE Course Available now - "Go Viral on 7 Social Media Platforms". Click this link for FREE preview http://bit.ly/2c5Pp4T Course Description Secrets to Increase Profit, Fans, Engagement & Reach on YouTube, Facebook, Pinterest, Twitter, Google+, Quora & Linkedin - Add 1,000s of fans and followers on 7 major social media platforms - Improve SEO and search result rankings for your website - Ensure readers and viewers share and like your content - Grow your email list and turn every link into a sales opportunity - Optimize your posts for maximum engagement - Place Facebook, Google+ and Twitter login buttons on your site - Navigate the advertising platform and create promotions on YouTube, Facebook and Linkedin - Turn YouTube videos into profitable leads - Use Quora as a means of demonstrating authority and boosting sales See what students are saying: "This is one of the best courses on Udemy!" "Exceptional and brilliant course on Social Media Marketing. This course like the other courses from Matt is absolutely fantastic." "Every single lesson is very practical and full of things I didn't know before." "Fantastic Lessons to Go Viral!" 4 Tips for a Successful Facebook Group So you have decided to set up a Facebook forum group for your business, services, product and want to take the next step in your social media marketing plan. There are some do's and don'ts about setting up your own Facebook forum group. Here are our 4 tips to create and run a successful Facebook group. Tip 1 - Don't just arbitrarily add all your friends to your Facebook group. You want people that want to be in your Facebook group so that you drive engagement. Tip 2 - Have clear cut rules and regulations for what people can post, what is acceptable for people to post and comment on in the Facbook group for your business. This will save you time because you don't want to moderate every post Tip 3 - Don't let the forum be just about you. Allow the community to participate. If you don't let other people have a voice they wont join in conversations. Tip 4 - Have an introduction thread so new members can introduce themselves and pin it to the top of the Facebook group feed. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8
Views: 1835 The Business Channel
Facebook Ads Split Testing in 3 Easy Steps - Simple Facebook Ad Split Tests - Facebook Marketing 101
 
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Facebook Ads Split Testing in 3 Easy Steps - Simple Facebook Ad Split Tests - Facebook Marketing 101 Facebook Ads & Facebook Marketing Mastery Guide http://bit.ly/2csJjfk In this course, you will learn Facebook Marketing from beginner level to advanced! You will be able to optimize your Facebook ads for increased conversions and decreased costs. You will be able to create and make use of EVERY type of Facebook ad. You will be able to grow your Facebook page likes and post engagement. You will be able to find new customers that will drive your brand to new heights via social marketing. Join this course now to learn how to take your brand, product or service to the next level with the power of Facebook Marketing! How to Split Test Facebook Ads in 3 Easy Steps This is a way to get started with doing split tests using a process that is easy to follow. Step 1 - Select different images in your Facebook ad. This will automatically split test your ads. Step 2 - Let the Facebook ads run for at least a day and then review the click through rate of each of the ads. Pause the ads that are not doing so well. Step 3 - Refine the winning ads. Test the headline, call to action to see if you can refine the ad performance. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s
Guy Kawasaki - 2 Startling Tips on How to Pitch to Investors, How to get investors for your startup
 
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How to pitch to investors with Guy Kawasaki - How to get investors for your startup Get The Essential Guide to Entrepreneurship by Guy Kawasaki http://bit.ly/2ewcvnx How you ever wondered what it would take to get the attention of a top investor like Guy Kawasaki? Do you know how to pitch to investors? How to get investors for your startup? How to get angel investors? In this video Guy Kawasaki talks about what it takes to get his attention. Of the thousands of emails he receives every year he actually takes an interest in maybe 2 or 3. So what does it take to successful pitch to investors like Guy Kawasaki? It comes down to two things only. The title of your email and the first paragraph. That's it. If you fail on one of these your email will end up in the trash regardless of how good your idea is. Subscribe to our channel https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Startup success with Bill Gross https://youtu.be/ByJBROhkl-w Cover photo by By Eirik Solheim / nrkbeta.no
Views: 1004 The Business Channel
About Your Business Channel - Your Guide for Starting and Growing your Business
 
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Your Business Channel is your guide to starting and growing your business
Views: 6633 The Business Channel
Social Media Marketing for Business - These 3 Social Media Marketing Mistakes are Costing you Money
 
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Social Media Marketing for Business - These 3 Social Media Marketing Mistakes are Costing you Money ONLINE Course Available now - "Go Viral on 7 Social Media Platforms". Click this link for FREE preview http://bit.ly/2c5Pp4T Course Description Secrets to Increase Profit, Fans, Engagement & Reach on YouTube, Facebook, Pinterest, Twitter, Google+, Quora & Linkedin - Add 1,000s of fans and followers on 7 major social media platforms - Improve SEO and search result rankings for your website - Ensure readers and viewers share and like your content - Grow your email list and turn every link into a sales opportunity - Optimize your posts for maximum engagement - Place Facebook, Google+ and Twitter login buttons on your site - Navigate the advertising platform and create promotions on YouTube, Facebook and Linkedin - Turn YouTube videos into profitable leads - Use Quora as a means of demonstrating authority and boosting sales See what students are saying: "This is one of the best courses on Udemy!" "Exceptional and brilliant course on Social Media Marketing. This course like the other courses from Matt is absolutely fantastic." "Every single lesson is very practical and full of things I didn't know before." "Fantastic Lessons to Go Viral!" These 3 Social Media Marketing Mistakes could be Costing you Thousands in Lost Sales The first mistake is paying someone to update your facebook page. The second is blogging to tell stories about your business, your personality, or your business culture rarely result in sales. Your customers don't care about your story they care about theirs. They don't care if your Grandfather founded the company, what they care about is how your product will shape their story. If you want your blog to create paying customers talk about how your product or service will help solve a problem for them and how their life will be like without your product or service. Next you need to give them something to act on - a call to action. The third mistake is producing aimless videos. Videos should have the same objective as your blog. They should provide value, solve a problem and tell the viewer what to do next eg buy my course, visit our website etc. https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Business model canvas https://youtu.be/IP0cUBWTgpY
Insights from Seth Godin, A conversation with Seth Godin and Joi Ito on Entrepreneurship
 
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Insights from Seth Godin, A conversation with Seth Godin and Joi Ito on Entrepreneurship In this kitchen conversation with Seth Godin, Seth shares some of his vast insights on how to succeed in business, how to be a successful entrepreneur, how to start a company and much more. SETH GODIN is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. You might be familiar with his books Linchpin, Tribes, The Dip and Purple Cow. In addition to his writing and speaking, Seth founded both Yoyodyne and Squidoo. His blog (which you can find by typing "seth" into Google) is one of the most popular in the world. He was recently inducted into the Direct Marketing Hall of Fame, one of three chosen for this honor in 2013. Recently, Godin once again set the book publishing industry on its ear by launching a series of four books via Kickstarter. The campaign reached its goal after three hours and ended up becoming the most successful book project ever done this way. His newest book, What To Do When It's Your Turn, is already a bestseller. Subscribe to our channel https://www.youtube.com/channel/UCIypuA7lS-FsVG6cMlNCK2w?sub_confirmation=1 Check out some of our other videos Compensation claims - how long should it take https://youtu.be/NuxfrgSTg78 LLC vs S Corp https://youtu.be/4xNCnf9hitw Minizing tax https://youtu.be/ybSnFb6rx6Y How to fund a startup https://youtu.be/ctzDb59sw5M Kickstarter success Ep 1 https://youtu.be/2EG78JNZ7nA Kickstarter success Ep 2 https://youtu.be/ZMlq5CmUNz8 Business model canvas https://youtu.be/IP0cUBWTgpY 4 tips to build a Facebook Group https://youtu.be/jZ4hEjER81s Startup success with Bill Gross https://youtu.be/ByJBROhkl-w Your UVP https://youtu.be/I9BUFlrEX3k
Views: 1026 The Business Channel